Photography Tips for Real Estate Brokers
Should you hire a real estate photographer?
The fee for hiring a photographer is usually a small price to pay considering the value of the property. The decision should be based on the marketing budget set by the broker and client. Below are some DIY tips if hiring a photographer if it is not in the budget. These tips can make a big difference and save you money in exchange for a little of your time.
- Use a tripod (even for mobile devices) and a shutter release remote for sharper images. A tripod will also reduce distortion caused by camera tilt if leveled correctly.
- Set mobile device camera settings to HDR to reduce blown out highlights and lighten shadows
- For DSLR cameras use the automatic modes if you are not familiar with manual settings
- Experiment with your camera’s built-in editing features
- Take the photos near sunset, midday, sunrise, or on a cloudy day to reduce harsh shadows
- Invest in a wide angle lens to capture more in the frame
- Use simple editing apps to further enhance the images
Want to hire a professional instead?
Skip steps 1-7 above and give your client the option of hiring a photographer at an affordable rate. It may cost less than you think and the small investment is worth it.